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Privacy Policy

 The Digital Exchange is committed to protecting your privacy online.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from The Digital Exchange (the “Site”).

Using this Site including all materials or information presented on the site and digital products and services provided byThe Digital Exchange are subject to the following Policy. By using this Site or Service and/or purchasing a product from the Site, you agree to this Privacy Policy.

Personal information we collect  
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, timezone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:
• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, Paypal details, email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
• Communicate with you;
• Screen our orders for potential risk or fraud; and
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Sharing your personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Kajabi to power our website and online store. You can read more about how Kajabi uses your Personal Information here: https://kajabi.com/policies/privacy.

We may disclose your personal information to our subsidiaries, affiliates, and service providers for the purpose of providing our services to you.

We may disclose your personal information to a third party, including a lawyer or collection agency, when necessary to enforce our terms of service or any other agreement between you and the Company.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural advertising 
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:
• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Do not track 
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your rights 
If have the right to know what personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us at [email protected].

Data retention 
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. Please send us an email at [email protected] which we’ll respond to within 7 days.

Changes to this Policy
We may update this privacy policy from time to time in order to reflect changes to our practices or for other operational, legal or regulatory reasons. You acknowledge and agree that it is your responsibility to review the Site and this Policy periodically to make yourself aware of any adjustments.

Contact us
For more information about our privacy practices or if you have questions, please contact us by email at [email protected].

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